Business Systems

For doulas, midwives and birth workers

I build the packages, contracts, pricing and on-call boundaries that let doulas, midwives and birth collectives care for families without losing themselves. I am a certified postpartum doula and a former COO.

Doula business systems I build

  • Birth and postpartum packages with clear pricing

  • Contracts, deposits, payment plans and refund terms

  • On-call schedules and backup doula plans

  • Client intake, onboarding and follow-up

  • Birth collective agreements, pay splits and roles

  • A simple website that books the right clients

How to manage a birth collective

Put agreements in writing before you need them: how clients are assigned, how backup works, how money is split and how decisions get made. Use one shared calendar and one intake process for everyone.

How should a doula structure her business?

Use clear packages with a set number of visits and on-call dates, a written contract with a non-refundable deposit, and a payment schedule finished before the due date. Then protect off-call time as firmly as on-call time.

Questions from doulas and birth workers


How much should a doula charge?

Price from your real costs, including on-call time, travel, backup fees and the hours you cannot work while on call. Most doulas undercharge for on-call time.

What should a doula contract include?

Services and visit counts, on-call dates, backup arrangements, the deposit, the payment schedule, and refund and cancellation terms.

Do you work with birth collectives?

Yes. I help collectives set roles, pay splits, shared calendars and written agreements.

Not sure where to start?

Book a two-hour Clarity Session and leave with a written plan for what to fix first.